Capilano Honey is the market leader of honey in Australia, with an estimated 60% market share. Established in 1953.
|Capilano Honey Ltd||AUS||website|
|Capilano Honey Ltd|
Capilano has started retailing imported honey in Australia under the brands Smith's and Allowrie. To protect its heavy marketing investment in its Capilano brand as a pure Australian product, it is selling imported honey under different names (and labelling as Honey Corporation of Australia rather than Capilano).
[Source 2014][More on Irresponsible Marketing]
This company is a signatory to the Code of Practice for Food Labelling and Promotion, which is managed by the Australian Food & Grocery Council and has been developed as a mechanism for the food industry to aid consumers in their decision making through the provision of consistent and accurate information about food products. The Code covers: Daily Intake Guide (DIG) labelling scheme, date marking and allergen labelling.
[Source 2015][More on Product Safety]
|Company Structure||Public company|
|Revenue||$88 million in 2014|
|Company Ranking||1852 in top 2000 Australian companies|
|Address||399 Acherfield Rd, Richlands, QLD, 4077, Australia|
|Phone||07 3712 8282|
|Fax||07 3712 8286|
|Freecall||1800 880 808|