Kiddylicious
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Owned |
BEL |
Rating |
Toddlers snack foods
Founded in 2009, brands are Kiddylicious, Babylicious and Munch Bagz. It is the third largest toddler snack food brand in UK, and exported to the USA, Asia, Europe and Australia where products are available in Coles supermarkets. Acquired by Belgium's Lotus Bakeries in 2018.
Company Ownership
The Kids Food Company Ltd | UK | website | ||||
Lotus Bakeries NV
owns 100% of The Kids Food Company Ltd |
BEL | website | ||||
Biscuit company Founded in Belgium in 1932, the company has grown from acquisitions and expansion into other countries. |
Company Assessment
PRAISE | CRITICISM | INFORMATION | ||
The Kids Food Company Ltd | ||||
Named and shamed in the 2021 CHOICE Shonky Awards for their Kiddylicious Strawberry Fruit Wriggles, which CHOICE dubbed "a sugar bomb dressed up as a healthy snack".
Source: Choice (2021) |
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Lotus Bakeries NV | ||||
The PalmOil Scan app, produced by the World Association of Zoos and Aquariums (WAZA), rates companies on their commitment to sourcing sustainable palm oil. Companies are scored on their use of certified sustainable palm oil (CSPO), commitment to sourcing CSPO, on-the-ground conservation action, and membership to the RSPO. Companies can earn a rating of Excellent, Good, Poor or No Commitment. This company is rated "Excellent" (retrieved 18 Nov 2023).
Source: WAZA (2023)
The WWF Palm Oil Buyers Scorecard 2021 assesses 227 companies on the actions companies have taken to ensure their own palm oil supply chain is sustainable and free of deforestation, natural ecosystem conversion, and human rights abuse. This company is rated 'well on the path' with a score of 17.27 out of a possible total of 24.
Source: WWF Palm Oil Buyers Scorecard (2021)
In 2023, the Carbon Disclosure Project (CDP) asked companies to provide data about their efforts towards removing commodity-driven deforestation and forest degradation from its direct operations and supply chains. Responding companies are scored across four key areas: disclosure; awareness; management; and leadership. This company received a CDP Forests score of B-.
Source: CDP (2023) |
In 2023, the Carbon Disclosure Project (CDP) asked companies to provide data about their efforts to reduce greenhouse gas emissions and mitigate climate change risk. Responding companies are scored across four key areas: disclosure; awareness; management; and leadership. This company received a CDP Climate Change score of D.
Source: CDP (2023) |
This company has sustainability claims on its website in the areas of Environment, Employees and Community.
Source: company website (2021)
This company has products that have been verified as compliant with the Non-GMO Project Standard, North America's only independent verification for products made according to best practices for GMO avoidance.
Source: Non-GMO Project (2021) |
Company Details
Type | Private Company |
Contact Details
Address | Buckinghamshire, United Kingdom |
tellmemore@thekidsfoodcompany.com | |
Website | www.kiddylicious.co.uk |
Products / Brands
Kiddylicious
Kiddylicious Baby Food |