Pirovic Family Farms
Founded in 1967, today they employ 80 staff on 4 sites with approximately 500,000 hens.
|Pirovic Enterprises Pty Ltd||AUS||website|
|Pirovic Enterprises Pty Ltd|
This company was fined $300,000 in Sept 2014 for engaging in misleading conduct and making misleading representations in its labelling and promotion of eggs as 'free range', in proceedings brought by the Australian Competition and Consumer Commission.
[Source 2014][More on Irresponsible Marketing]
This company produces cage eggs, where each bird is allocated space less than the size of a piece of A4 paper. Birds are unable to turn around easily, stretch out, flap their wings or exercise. Cages do not satisfy the hen's behavioural need to perch, dust bathe, forage, and lay their eggs in a secluded nest.
[Source 2015][More on Factory Farming]
For eggs to be labelled free range, the Model Code of Practice says there should be a maximum of 1500 hens per hectare. In 2015 Choice identified which egg brands meet the Model Code. According to the report, this company uses a stocking density of 2,500 hens per hectare for its organic free range eggs, well in excess of the Model Code.
[Source 2015][More on Animal Rights]
|Company Structure||Family-owned private company|
|# Employees||80 in 2010|
|Address||138 Sixth Ave, Llandilo, NSW, 2747, Australia|
|Phone||02 4777 4176|
Products / BrandsPirovic Family Farms