Outdoor wool clothing manufacturer
New Zealand owned and operated company with offices around the world. Jeremy Moon (Icebreaker's CEO and founder) retains a controlling shareholding.
|Icebreaker New Zealand Ltd||NZL||website|
|Icebreaker New Zealand Ltd|
Rank a Brand searches the websites of brands for the answers to carefully targeted questions. From this they calculate sustainability scores based on the themes of environment, climate, labor issues, and transparency. Brands owned by this company received an 'E', the lowest possible score.
[Source 2017][More on Sustainability Reporting]
Brands owned by this company are on RankaBrand's Greenwashing Alert list. These are companies that report in some way on sustainability, but the information they provide is either of marginal or no relevance and is not explicit about sustainability performance.
[Source 2014][More on Irresponsible Marketing]
This company has been criticised for offensive advertising. In 2012 the Advertising Standards Bureau upheld complaints about a print ad by this company on the grounds that it breached advertising codes. The ad was subsequently discontinued or modified.
[Source 2012][More on Irresponsible Marketing]
This companies makes a number of ethics claims on its website covering the areas of treatment of animals, treatment of land and treatment of workers.
[Source 2012][More on Sustainability Reporting]
The Icebreaker Baacode traceability programme lets you trace the merino wool in your garment right back to the source. You can see the living conditions of the sheep, meet the growers who raised them, and follow the production process through to the finished garment.
[Source 2012][More on Governance]
Cam Walker from Friends of the Earth Melbourne has created a website which profiles outdoor gear companies and rates them according to a range of sustainability criteria. Follow the link to see this company's profile.
Project JUST examines the manufacturing practices and ethics of fashion brands. Follow the link to see this company's profile.
|Company Structure||Private Company|
|Address||Level 2, Hope Gibbons Building, 7-11 Dixon St, Wellington, 3186, New Zealand|
|Phone||0064 4 385 9113|
|Fax||0064 4 385 9114|