Kiddylicious

OVERALL
Owned	BEL
Rating

Toddlers snack foods

Founded in 2009, brands are Kiddylicious, Babylicious and Munch Bagz. It is the third largest toddler snack food brand in UK, and exported to the USA, Asia, Europe and Australia where products are available in Coles supermarkets. Acquired by Belgium's Lotus Bakeries in 2018.

Company Ownership

The Kids Food Company Ltd	UK	website	email	facebook	twitter
Lotus Bakeries NV       owns 100% of The Kids Food Company Ltd	BEL	website
Biscuit company Founded in Belgium in 1932, the company has grown from acquisitions and expansion into other countries.

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Company Assessment

PRAISE	CRITICISM	INFORMATION
The Kids Food Company Ltd
		2021 CHOICE Shonky Award Named and shamed in the 2021 CHOICE Shonky Awards for their Kiddylicious Strawberry Fruit Wriggles, which CHOICE dubbed "a sugar bomb dressed up as a healthy snack". Source: Choice (2021)
Lotus Bakeries NV
Palm oil scorecard - WWF The WWF Palm Oil Buyers Scorecard 2021 assesses 227 companies on the actions companies have taken to ensure their own palm oil supply chain is sustainable and free of deforestation, natural ecosystem conversion, and human rights abuse. This company is rated 'well on the path' with a score of 17.27 out of a possible total of 24. Source: WWF Palm Oil Buyers Scorecard (2021)		Sustainability claims This company has sustainability claims on its website in the areas of Environment, Employees and Community. Source: company website (2021) Non-GMO products in USA This company has products that have been verified as compliant with the Non-GMO Project Standard, North America's only independent verification for products made according to best practices for GMO avoidance. Source: Non-GMO Project (2021)

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