Asahi Lifestyle Beverages

Beverages manufacturer

Established in New Zealand as Charlie's in 1999 and floated on the NZ Stock Exchange in July 2005. Bought Phoenix Organics in Dec 2005. Operates mainly in Australia and New Zealand. Bought by Asahi in 2011 and renamed Better Drinks Co in 2013.

Beverage Manufacturing

After the ACCC opposed an earlier acquisition proposal, Asahi revised its proposal in mid-2011 to acquire P&N and simultaneously divest P&N's soft drink, cordial and energy drink business to Tru Blu Beverages - a newly created company owned by P&N's Managing Director, Peter Brooks. Asahi retained P&N's bottled water and fruit juice business which has been integrated into Schweppes Australia.