Heritage Brands
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Owned |
AUS |
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Cosmetics company
Formerly Soda Brands Ltd. Bought cosmetics companies Innoxa in 2009 and Creative Brands in 2010. Controlled by private equity firms Souls Private Equity and Maximise Equity. Owns brands Australis, Innoxa and Mode and has the Australian license and distribution for Imedeen, Revlon Nails and Eyelashes, Nailene and Fingrs.
| Heritage Brands Ltd | AUS | website | ||||
Company Assessment
| PRAISE | CRITICISM | INFORMATION | ||
| Heritage Brands Ltd | ||||
Company Details
| Subsidiaries | Creative Brands Pty Ltd 
Innoxa Pty Ltd
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Contact Details
| Address | 30 Bando Rd, Springvale, VIC, 3171, Australia |
| Phone | 03 9574 2100 |
| Fax | 03 9574 2144 |
| webmaster@heritagebrands.com.au | |
| Website | www.heritagebrands.com.au |
Products / Brands
Heritage Brands|
Australis Cosmetics Cedel Shampoo Cedel Toothpaste Cedel Hair Styling Evoke Deodorant Hello Kitty Deodorant Hello Kitty Cosmetics InEssence Aromatherapy |
InEssence Skin Care Le Tan Sunscreen Le Tan Tanning Lotions Le Tan Lip Care Mode Cosmetics Oil Garden Aromatherapy |
Innoxa