Nudie Jeans
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Owned |
SWE |
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Denim makers
Nudie Jeans is a Swedish clothing brand originating in Gothenburg and a subsidiary of Svenska Jeans AB, founded in 1999 by Maria Erixsson. Nudie Jeans produces most of its products in Italy and Portugal.
Nudie Jeans Co | SWE | website |
Company Assessment
PRAISE | CRITICISM | INFORMATION | ||
Nudie Jeans Co | ||||
Since 2012 all of their garments are made with 100% organic cotton, certified by either EU Certified or the Global Organic Textile Standard (GOTS).
Source: GOTS (2016)
Fair Wear Foundation's (FWF) mission is to improve labour conditions in the garment industry. It is an international verification initiative dedicated to enhancing workers' lives all over the world. They work closely with a growing number of companies that produce clothing and other sewn products and that take responsibility for their supply chain. FWF keeps track of the improvements made by the companies it works with using its annual Brand Performance Check. In 2020 this company was rated 'leader'.
Source: Fair Wear Foundation (2020)
B+ grade in the Baptist World Aid Australia's 'Ethical Fashion Report 2019', which grades companies, from A to F, on the strength of their systems to mitigate against the risks of forced labour, child labour and worker exploitation in their supply chains, as well as protect the environment from the harmful impacts of the fashion industry. Assessment criteria fall into five main categories: policies, transparency and traceability, auditing and supplier relationships, worker empowerment and environmental management.
Source: Baptist World Aid Australia (2019)
In 2020 Baptist World Aid Australia released The COVID Fashion Report, a special edition of their Ethical Fashion Report. The report is framed around six COVID Fashion Commitments that ask companies to demonstrate the steps and measures they are taking to protect and support the most vulnerable workers in their supply chains. This company showed evidence of actions that cover ALL areas of the COVID Fashion Commitments.
Source: Baptist World Aid Australia (2020)
The Material Change Index (MCI) is a voluntary benchmark that tracks the apparel and textiles sector's progress toward more sustainable materials sourcing (cotton, polyester, nylon, manmade cellulosics, wool, down and leather), as well as alignment with global efforts like the Sustainable Development Goals and the transition to a circular economy. This company is identified as one of 16 "Leading" companies.
Source: Textile Exchange (2019) |
This company owns brands which have been awarded Positive Luxury's Trust Mark. To be accredited brands are assessed in the following areas: philanthropy, environmental, social, innovation, community and governance.
Source: Positive Luxury (2015)
This retailer has committed to being a fur free retailer, as recognised by the International Fur Free Retailer Program.
Source: Fur Free Retailer (2019)
This company has a number sustainability claims on its website including use of 100% organic cotton, socially responsible production, transparent production, free repair service, reselling second hand products, and recycling worn out products.
Source: Company website (2016)
This company is a member of the Textile Exchange, a global non-profit that works closely with its members to drive textile industry transformation in preferred fibres, integrity and standards and responsible supply networks. They identify and share best practices regarding farming, materials, processing, traceability and product end-of-life in order to reduce the textile industry's impact on the world's water, soil and air, and the human population.
Source: Textile Exchange (2019) |
Company Details
Type | Private company |
Contact Details
Address | Gothenburg, Sweden |
Website | www.nudiejeans.com |
Products / Brands
Nudie Jeans
Nudie Jeans Denim |