Whole Earth Brands
OVERALL |
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Owned |
USA |
Rating |
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Sweeteners
One of the world's leading manufacturers of zero/low sugar and calorie sweeteners. Formed in 2020 after acquiring Merisant and Mafco from private equity firm MacAndrews & Forbes.
Whole Earth Brands Inc | USA | website |
Company Assessment
PRAISE | CRITICISM | INFORMATION | ||
Whole Earth Brands Inc | ||||
This company has products that have been verified as compliant with the Non-GMO Project Standard, North America's only independent verification for products made according to best practices for GMO avoidance.
Source: Non-GMO Project (2021) |
Company Details
Type | Public company |
Revenue | 147 million USD (2020) |
Employees | 672 (2020) |
Subsidiaries | Merisant Company ![]() Artificial sweetener producers Merisant was formed when a group of investors purchased the business from Monsanto in March, 2000. Merisant controls about one-fifth of the global aspartame market. Their stevia based sweetener PureVia was developed in partnership with PepsiCo. Acquired by Whole Earth Brands in 2020. |
Contact Details
Address | Chicago, Illinois, USA |
Website | www.wholeearthbrands.com |
Products / Brands
Merisant
Equal (aspartame) Sugar & Sweeteners PureVia (stevia) Sugar & Sweeteners Whole Earth (stevia) Sugar & Sweeteners |