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Miele Australia

OVERALL

Owned
GER
Rating
Some praise, no criticism

Electrical appliances

Importer, retailer and wholesaler of electrical appliances.

Company Ownership

Miele Australia Pty Ltd   AUS     website   email   facebook   twitter
  Miele & Cie KG   
   owns 100% of Miele Australia Pty Ltd  
GER     website   email      twitter

Appliances manufacturer

Founded in 1899 by Carl Miele and Reinhard Zinkann, and has always been a family-owned and run company. Their appliances are available in about 100 countries.

> About the Ratings

Company Assessment

PRAISE CRITICISM INFORMATION
Miele Australia Pty Ltd
Environment 4/5 for packaging performance
This company received a packaging performance level of 4 (Leading) in its 2022 APCO Annual Report. Australian Packaging Covenant Organisation (APCO) is a not-for-profit organisation leading the development of a circular economy for packaging in Australia. Each year, APCO Members are required to submit an APCO Annual Report and Action Plan, which includes an overall performance level from 1 (Getting Started) to 5 (Beyond Best Practice).
Source: APCO (2022)
Social Misleading advertising
This company was required to amend some of its advertisements after being taken to the Advertising Claims Board by its competitor Dyson when the Board found one part of its campaign, which included a video of Miele vacuum cleaners operating accompanied by graphics of passing years, was potentially misleading and should be modified or removed.
Source: Advertising Standards Bureau (2013)
Miele & Cie KG
Environment German Sustainability Award 2014
This company won the Most Sustainable Large Company Award at the 2014 German Sustainability Awards for its sustainability strategy and product longevity.
Source: news article (2014)
Environment Climate action commitments
As listed on the We Mean Business website, this company has committed to the following climate action initiatives: adopt a science-based emissions reduction target.
Source: We Mean Business (2021)
Business Ethics Sustainability claims
This company has sustainability claims on its website including key performance indicators for the supply chain and products.
Source: company website (2016)
Business Ethics SA8000 Certified
Social Accountability International (SAI) is a non-profit, multi-stakeholder organisation established to advance the human rights of workers by promoting decent work conditions, labor rights, and corporate social responsibility through the voluntary SA8000 Standard. All of Miele's 14 factories - in Germany, Austria, Czech Republic, Romania, and China - are certified to SA8000.
Source: SAI (2018)

> About the Icons

Company Details

Type Wholly-owned subsidiary
Revenue 310 million AUD (2013)
Employees 480 (2013)

Contact Details

Address 1 Gilbert Park Drive, Knoxfield, VIC, 3180, Australia
Freecall 1300 464 353
Website www.miele.com.au

Products / Brands

Miele Australia
Miele Dishwashers
Miele Fridges & Freezers
Miele Microwaves
Miele Ovens & Cooktops
Miele Washing Machines & Dryers
Miele Vacuum Cleaners
Miele Coffee Machines
Miele Rangehoods


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