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Real Pet Food Company

OVERALL

Owned
CHN
Rating
Criticism, some praise

Pet food manufacturer

Formerly VIP Petfoods, Sydney-based private equity firm Quadrant renamed the company The Real Pet Food Company after acquiring the business from the Quinn family for $410 million in 2015. The Quinn family retained a minor stake and still run the company. Produces 150,000 tonnes of pet food each year. Acquired Nature's Gift in 2015, Ivory Coat in 2017 and Love 'Em in 2018. Quadrant sold its stake in late 2017 for $1bn to a Chinese consortium made up of Hosen Capital, New Hope Group and Temasek.

Company Ownership

VIP Topco Pty Ltd   AUS     website   email      
  Hosen Consortium   
   owns 85% of VIP Topco Pty Ltd  
CHN              

Consortium

In 2017 an Asian consortium made up of Hosen Capital, New Hope Group and Temasek bought a majority stake in Real Pet Food Company. Hosen Capital is a Beijing-based private equity firm, Temasek is a large state owned investment company from Singapore, and New Hope Group is China's largest agricultural conglomerate.

  Quinn Foods Pty Ltd   
   owns 15% of VIP Topco Pty Ltd  
AUS              

Pet food and confectionery manufacturer

Owned by the Quinn family, who previously owned VIP Petfoods and Darrell Lea before selling them both to Quadrant Private Equity in 2015 and 2018 respectively. The Quinns also own a string of businesses in Australia and New Zealand, including motor racing complexes.

> About the Ratings

Company Assessment

PRAISE CRITICISM INFORMATION
VIP Topco Pty Ltd
Environment 3/5 for packaging performance
This company received a packaging performance level of 3 (Advanced) in its 2022 APCO Annual Report. Australian Packaging Covenant Organisation (APCO) is a not-for-profit organisation leading the development of a circular economy for packaging in Australia. Each year, APCO Members are required to submit an APCO Annual Report and Action Plan, which includes an overall performance level from 1 (Getting Started) to 5 (Beyond Best Practice).
Source: APCO (2022)
Animals Use of kangaroo meat
This company uses kangaroo meat in some of its pet food products.
Source: Australian Society for Kangaroos (2011)
Hosen Consortium
Business Ethics Part owned by New Hope Group, which has criticisms
This company is part owned by China's largest agricultural conglomerate, New Hope Group, which has criticisms in the Shop Ethical database.
Source: Shop Ethical (2021)
Business Ethics Part owned by Temasek, which has criticisms
This company is part owned by Singaporean state-owned enterprise, Temasek, which has criticisms in the Shop Ethical database.
Source: Shop Ethical (2021)

> About the Icons

Company Details

Type Private company
Revenue 300 million AUD (2011)
Employees 600 (2015)
Aus Manufacturing Yes
Subsidiaries Nature's Gift Australia Pty Ltd 

Pet food manufacturers

Acquired by Quadrant Private Equity and rolled into Real Petfood Co (formerly VIP Petfoods) in 2015.


Vet's Best Products Pty Ltd 

Pet food

Manufacturing occurs in NSW. Acquired by The Real Pet Food Company in 2018.


Vetco Australia Pty Ltd 

Pet food manufacturer

Founded by Steven Deveraux-Stanford in 2013 and acquired by Real Pet Food Company in 2017.

Contact Details

Address Level 2, 41 McLaren St, North Sydney, NSW, 2060, Australia
Freecall 1800 732 573
Email info@realpetfoodco.com.au
Website www.realpetfoodco.com.au

Products / Brands

Real Pet Food Company
Chunkers Pet Food (chilled)
Farmers Market Cat Food
Farmers Market Dog Food
Farmers Market Pet Food (chilled)
Farmers Market Dog Treats
Fussy Cat Pet Food (chilled)
Fussy Cat Cat Food
Grainfree Cat Food
Ivory Coat Dog Food
Little Paws Pet Food (chilled)
Love 'em Dog Treats
Mega Bite Pet Food (chilled)
Nature's Gift Dog Food
Nature's Gift Dog Treats
Nature's Gift Cat Food
Nature's Gift Pet Food (chilled)
Natures Goodness Dog Food
Natures Goodness Pet Food (chilled)
Paws Fresh Pet Food (chilled)
Tucker Time Pet Food (chilled)
VIP Petfoods Pet Food (chilled)
VIP Petfoods Dog Treats
VIP Petfoods Cat Food


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