Body care and medical products
Established in 1882 by pharmacist Paul C. Beiersdorf. Its flagship product, NIVEA, is one of the biggest beauty brands in the world. 50.45% owned by coffee firm maxingvest AG.
| maxingvest ag
owns 50% of Beiersdorf Aktiengesellschaft
In 2016 Greenpeace East Asia ranked the world's 30 biggest personal care companies on their commitment to eliminating microbeads from their personal care products. The scorecard was based on four main criteria: commitment & transparency, definition, deadline and global application. This company ranked joint first. Microbeads are not retained by wastewater treatment and end up in the ocean where they are a threat to the marine environment.
[Source 2016][More on Oceans]
This company appears on PETA's (People for the Ethical Treatment of Animals, USA) 'Companies That Do Test On Animals' list, signifying that they manufacture products that are tested on animals at some stage of development.
[Source 2018][More on Animal Testing]
This company received a score of 24.3/100 in the Newsweek Green Rankings 2016, which ranks the world's largest publicly traded companies on eight indicators covering energy, greenhouse gases, water, waste, fines and penalties, linking executive pay to sustainability targets, board-level committee oversight of environmental issues and third-party audits. Ranking methodology by Corporate Knights and HIP Investor.
[Source 2016][More on Sustainability Reporting]
In Mar 2013 German anti-trust authority Bundeskartellamt fined six German personal care and household products manufacturers (including Beiersdorf) and an industry association a total of 39m euros for sharing information about product pricing and retailer negotiations.
[Source 2013][More on Governance]
Rank a Brand searches the websites of brands for the answers to carefully targeted questions. From this they calculate sustainability scores based on the themes of environment, climate, labor issues, and transparency. Brands owned by this company received a 'D'.
[Source 2018][More on Sustainability Reporting]
In Dec 2014 this company and 12 other consumer goods firms were fined a total of 951m euros by the French competition watchdog for price fixing in supermarkets. The regulator said the companies colluded on price increases between 2003 and 2006. This company was fined 72m euros.
[Source 2014][More on Governance]
This company uses microbeads in some of its personal care products. These particles are not retained by wastewater treatment so end up in the ocean. While microbeads aren't thought to be a health hazard to consumers, they are a threat to the marine environment.
[Source 2018][More on Oceans]
in 2006, Beiersdorf invested in a newly opened joint-venture nanotechnology R&D centre (Centre for Applied Nanotechnology) as part of its aims to become one of the leading players in this fast-growing industry.
[Source 2006][More on Product Safety]
Skin Deep is an online safety guide to cosmetics and personal care products and their potential hazards and health concerns, with over 69,000 products rated from 1 (low hazard) to 10 (high hazard).
[Source 2016][More on Product Safety]
This company is a member of the Green Chemistry and Commerce Council (GC3), a business-to-business forum that advances the application of green chemistry and design for environment across supply chains. It provides an open forum for cross-sectoral collaboration to share information and experiences about the challenges to and opportunities for safer chemicals and products.
[Source 2019][More on Multi-Stakeholder Initiatives]
This company is a member of the Supplier Ethical Data Exchange (Sedex), a not-for-profit, membership organisation that leads work with buyers and suppliers to deliver improvements in responsible and ethical business practices in global supply chains. Tens of thousands of companies use Sedex to manage their performance around labour rights, health & safety, the environment and business ethics.
[Source 2018][More on Multi-Stakeholder Initiatives]
Ethical Consumer has ranked companies' practices and policies in relation to their palm oil sourcing for the Rainforest Foundation/Ethical Consumer palm oil campaign. This company received a 'yellow' rating.
[Source 2016][More on Palm Oil]
The Forest 500 identifies, ranks, and tracks the governments, companies and financial institutions worldwide that together could virtually eradicate tropical deforestation. Rankings are based on their public policies and commitments and potential impacts on tropical forests in the context of forest risk commodities (palm oil, soya, beef, leather, timber, and pulp and paper). This company received a score of 2/5.
[Source 2018][More on Forests]
|Company Structure||Public company|
|Revenue||US$8.0 billion in 2012|
|# Employees||16,605 in 2012|
|Subsidiaries||Beiersdorf Australia Ltd|
Products / BrandsBeiersdorf Australia
La Prairie Skin Care
Nivea Skin Care
Nivea Tanning Lotions
Nivea Lip Care
Nivea Bodywash/Shower Gel
Nivea For Men Mens Grooming