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ICON DECODER

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Note: Ratings are based on company record, including parent companies. They are not a comment on the product itself.
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Tequila

The Guide > Food & Drink > Liquor > Tequila 

Unethical Advertising

The alcohol industry has been repeatedly criticised for unethical advertising of alcohol to young people. > 50 per cent of young people drink at risky levels. > Underage drinkers contribute an estimated $217 million to the revenue of the alcohol industry. > More than 4,000 deaths per year in Australia are attributable to irresponsible use of alcohol   [Factsheet]
BRAND COMPANY OWNED RATING
Avion  Pernod Ricard Australia   (Pernod Ricard) FRA  Some praise, no criticism2
Sierra  Borco  
Distributor: Spirits Platform  
GER  No rating3
Amigo  Tequila Quiote   MEX  No rating3
Milagro  William Grant & Sons Australia   (William Grant & Sons) UK  No rating3
Tequila Blu  Asahi Beverages   (Asahi Group) JPN  Praises, some criticism4
Patron  Bacardi-Martini Australia   (Bacardi) BMU  Praises, some criticism4
Sauza  Beam Suntory   (Suntory)
Sales & Distribution: CCEP Australia  
JPN  Praises, some criticism4
el Jimador  Brown-Forman Australia   (Brown-Forman) USA  Praises, some criticism4
Herradura  Brown-Forman Australia   (Brown-Forman) USA  Praises, some criticism4
Espolon  Campari Australia   (Campari) ITA  Praises, some criticism4
Coyote  Carlton & United Breweries   (Asahi Group) JPN  Praises, some criticism4
Casamigos  Diageo Australia   (Diageo) UK  Praises, some criticism4
Don Julio  Diageo Australia   (Diageo) UK  Praises, some criticism4
1800  Proximo Australia   (Jose Cuervo) MEX  Criticism, some praise5
Jose Cuervo  Proximo Australia   (Jose Cuervo) MEX  Criticism, some praise5
Tequila 125  Pinnacle Drinks   (Endeavour Group) Australian Owned  Criticisms6



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