Yowie Group

OVERALL
Owned	AUS
Rating

Chocolatiers

Yowie was a Cadbury brand from 1995 until it was discontinued in 2005 following a dispute between Cadbury and the Yowie creators. In 2012 a new company, Yowie Group, was formed to relaunch the brand, first in USA from 2014, and then in Australia from 2017. Acquired Ernest Hillier from administration in 2023.

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Company Assessment

PRAISE	CRITICISM	INFORMATION
Yowie Group Ltd
		Saving wildlife According to their own website, this company has donated money and Yowie products to various conservation charities and food banks. Source: company website (2021)

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Company Details

Type	Public company
Founded	2012
Revenue	$20.6 million (2017)
Subsidiaries	Ernest Hillier (Operations) Pty Ltd  Chocolate manufacturers Established in 1914. Acquired by the Australian division of Hilco Capital in Feb 2014, ending almost 100 years of Australian ownership. Went into administration 11 months later and was bought by Chocolate & Confectionery Company Pty Ltd. In 2023 Ernest Hillier went into administration again and its assets were acquired by Yowie Group.

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